Wenzhou CXS Shoe Industry To Invest In High-End Leisure Shoes Project 160 Million
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< p > with the continuous deepening and fermentation of the European debt crisis, more and more industries have encountered unprecedented cold trade.
However, in Wenzhou, CXS Shoes Co., Ltd., because of its limited production capacity, had to hand over the order of casual shoes from over 100 million yuan, including high-end brands like TOMS, ROSY and SKECHERS, to Fujian manufacturers.
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Pan Jianguang, who had been in business in Europe for many years, was invited to return to the "a href=" http://pop.sjfzxm.com/popimg/fz/index.aspx "Wenzhou < /a". In order to enhance the production capacity and brand value of the company, she wanted to invest 160 million yuan to build an annual industrialization project of high-end brand leisure shoes with 8 million pairs of TOMS, ROSY and SKECHERS, so as to build up the shoe industry for Wenzhou.
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< p > < strong > "grazing cattle" into the city learning skills < /strong > /p >
< p > Pan Jianguang was born in a small mountain village in Huling Town, Ruian.
In the early years, because of family poverty, 7 years old began to help their parents to herd cattle and farm land until they were 16 years old.
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< p > in the late 80s of last century, more and more Wenzhou people joined in the wave of business. Pan Jianguang, 16 years old, began to stir up trouble. But what could he do without going to school?
In 1989, Pan Jianguang left the small village where he lived for 16 years to come to Wenzhou and began to work as an apprentice in the shoe factory.
At that time, the production and living conditions of the shoe factories were backward. During the day, they slept with them in the shed, and in winter they were cold and hot in summer. It was hard for Pan Jianguang to endure. But in order to make himself master a skill, Pan Jianguang finally clenched his teeth.
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< p > in 1992, pan Jian Guang, who had mastered a href= "//www.sjfzxm.com/news/index_x.asp" > shoe-making less than /a technology, and his brother Pan Jianbao, borrowed 9800 yuan from the West and founded a CXS shoe workshop in Wenzhou.
However, due to the lack of business experience, the two brothers were cheated by a customer dealer for 35 thousand yuan, and the workshop was closed.
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< p > in order to make a comeback, Pan Jianguang and his brothers borrowed money again and opened a leather shoes wholesale store in fumen, Wenzhou. During the day, they were less than a href= "http://xm.sjfzxm.com/", selling shoes less than /a, and trampling tricycles at night.
Although Pan Jianguang is not very literate, he has an unbelievable talent in business.
In 1995, the brothers who had a certain business experience once again founded CXS Shoes Co., Ltd., and smoothly pushed their own leather shoes into the Russian market through border trade.
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