Accurate Docking, Win-Win Cooperation And Upgrading Empowerment Of Humen Garment Industry Matchmaking Conference
Under the background of market economy downturn and enterprise competition intensification, it is particularly urgent to explore a high-quality development path. From November 20 to November 24, Humen, a famous clothing city in China, welcomed the grand event of "linkage" of the three conferences for the first time in history. 2024 World Fashion Conference, the 27th China (Humen) International Fashion Fair and 2024 Great Bay Area (Humen) Fashion Week were held simultaneously.
As an important special event, on November 21, Humen Garment Industry Supply and Demand Matchmaking Meeting was held to link the global textile and garment industry resources, build a bridge for communication and cooperation between the supply and demand sides, and inject new impetus into the high-quality development of Humen garment enterprises and industries.
Industrial resource convergence enables enterprises to upgrade
From OEM to the creation of its own brand, the unique Humen garment enterprises have embarked on a brand value upgrading road. At this docking meeting, we are delighted to witness this change.
Relying on the cooperation and sharing platforms such as the World Fashion Conference, the China (Humen) International Fashion Fair and the Great Bay Area (Humen) Fashion Week, garment enterprises share resources, deepen cooperation, exchange markets and create value together.
Through in-depth communication with industrial partners around the world, we have carried out precise brand positioning, gathered resources based on platform innovation, carried out product design and research, and continued to deepen our efforts in supply chain management and quality improvement. Some OEM factories have successfully upgraded, successfully transformed into enterprises with independent brands, and achieved a magnificent transformation from manufacturing to creation.
At the docking meeting, the global partners were impressed by the clothing achievements that condensed design creativity and quality. The in-depth exchanges, cooperation negotiations and the coming consultation and cooperation intentions highlight the strength of Humen clothing brand.
Government policy support accelerates industrial upgrading
In order to enhance the international influence and voice of Humen clothing industry, strengthening brand cultivation has become a key strategic measure of Humen Town Government.
In recent years, Humen Town Government has launched a series of support policies to provide financial incentives and policy support for enterprises and accelerate the transformation and upgrading of the industry. Humen Garment Collaborative Innovation Center provides enterprises with one-stop innovation services, promotes the development of the industry in the direction of high-end and intelligent, and injects new impetus into brand upgrading.
In recent years, the government of Humen Town has made great efforts to build a regional brand of "Humen Clothing", further helping enterprises to expand the market and improve product quality by virtue of the strong influence of regional brands. Today, Humen Town has more than 50000 registered brands of all kinds of clothing and apparel, forming a strong array of well-known brands with purity as the leader, including New Zealand, Annadi, Italy Australia, Charming Girl, etc.
More and more garment enterprises and brands are still joining the camp to form a joint force to enhance the popularity, reputation and market competitiveness of Humen Garments, enhance the market value and social benefits of regional brands, and win a greater voice in the industry.
They are not only the pride of Humen clothing industry, but also the vivid embodiment of the strength of Chinese clothing brands.
Consolidate platform resources and achieve win-win cooperation
At the docking meeting, the communication between the supply and demand sides was warm and harmonious, the demand docking was efficient and accurate, and the win-win future of cooperation was waiting to be implemented.
Many of the enterprises that came to the matchmaking meeting used to be purely engaged in foreign trade or OEM for brands. Now, they can match potential high-quality partners, carry out in-depth cooperation and exchanges, achieve mutual benefit and win-win results, and further obtain development opportunities through platform empowerment and positive grasp of progress.
Relying on Humen's huge industrial cluster, complete industrial chain and mature and developed market system, we will build a cooperation platform for the global fashion industry, so that every Humen clothing enterprise can establish close contact and cooperation with industry colleagues from all over the world, and thus jointly promote the high-quality development of the textile and clothing industry.
Based on the opportunities and needs in the period of industrial transformation and upgrading, the Humen government, platform and enterprises will cooperate with each other to promote the docking and integration of various elements and links of the industrial chain, promote Humen garment enterprises to embark on a high-quality development path, and inject new vitality and hope into the future development of the textile industry. We believe and witness that this road of cooperation, innovation and win-win cooperation is becoming broader and broader.
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